2025 Summer Combine Series
Our Summer Combine Series is our biggest event series of the year. This past July we reached over 19 million views on our socials, held combines in 6 different cities, and hosted a total of 9 events. This event series came with a massive amount of content, here are some pieces from it!
Event Overview Carousel
Coming into such a large event series, our team decided we wanted an all encompassing way to launch this event to both hype it up and show off the unique aspects of it. For this, we decided on a 9 slide overview carousel that flowed cleanly, structured the information well and ended with a strong call to action.
Commitment Map
One piece of promotional material we took a different approach on was our commitment maps. We decided, what better way to showcase the benefits of these events than to display the players that have succeeded and moved on to higher levels of competition directly from these events
Location Announcement
We slow rolled our location announcement by spreading it out into 6 different posts, each location getting their individual post to grow the hype in each area.
Confirmed Coaches
Similar to the Commitment Maps, our Confirmed Coaches Carousels work as promotional material to bring hype and show the legitimacy of these events by displaying what programs will be attending our events.
Sold-Out-O-Meter
Our Sold-Out-O-Meters were used as a way to start growing more interest for our camps closer to the registration deadline. Showcase the sold out percentage influenced potential participants to sign up faster in fear of losing their spot.
Profile Shoutouts
Profile shoutouts are a consistent form of marketing we use at FTF. They serve as a way to increase "FOMO". If players see their friends that are attending our events being posted on our accounts, they're more likely to sign up themselves.
